NetherRealm Esports​

NetherRealm Esports​

example 2

In 2015, I led the marketing and execution with my colleagues at PLG of what is considered the first worldwide recognized Middle East FGC league, in partnership with Warner Bros and NetherRealm Esports.

Starting off in 2015 was the Mortal Kombat Cup Middle East tour, a series of tournament across the Middle East to bring the best players from 8 nations to compete for regional title and continue in the International competition. This was PLG's first studio-led event, and the crowning of the most iconic Middle East champion in the NRS league: Sayed Hashem from Bahrain. 

The Mortal Kombat Cup continued for two cycles, to promote both Mortal Kombat X in 2015 and Mortal Kombat XL in 2016, with Sayed Hashem eventually signing for Nasr Esports and continue to the EVO Championship Series finishing 2nd worldwide.

With Warner Bros and Netherealm moving to the Injustice Franchise in 2017, we recreated the success with the game, this time becoming an official qualifier for the Injustice Pro Series.

Industry

Industry

Industry

NetherRealm Esports​

NetherRealm Esports​

NetherRealm Esports​

Client

Client

Client

Netherealm Studios

Netherealm Studios

Netherealm Studios

Service

Service

Service

Esports

Esports

Esports

Date

Date

Date

2015-2017

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